Monday, April 5, 2010

Principles Of Ecommerce Websites To Sell


An e-commerce website is like an online store that showcases the products or services to sell. A web designer needs to follow variety of principles while designing an e-commerce website. Many of us may wonder why e-commerce web designing is different from other website design. Every website should be attractive, well organized and use the right colors scheme so that it can capture visitors’ attention. According to certain principles of e-commerce website to sell are:

  1. It should be able to give the user a pleasant experience during online shopping.
  2. It should contain enough information about site owner so that the visitors can trust you.
  3. The website should be user friendly having meaningful navigations and have fast loading time.
The above given principles are not new. We can find these principles in our daily shopping at the mall or shopping centers. The big challenge for a web designing firm is to understand the conventional marketing techniques and translate them into virtual world of the web.

The layout of an ecommerce website is also important aspect. It should be designed by accessing user’s first look at web page. A lot of research has been done on this matter and most of the researches has shown that the most attention followed by the middle of the page. By implementing these techniques, web designers try to chase the eyes of the visitor, just like a shopkeeper do in the supermarkets to withdraw. Only an experienced e-commerce web designer will know how to design to these requirements.

1 comment:

  1. Hi,

    Overall great thoughts! However, I would add up if your store is user friendly and doesnt put in more complexities during checkout, will sell even more.

    Thanks.
    Synergist

    ReplyDelete